Exclusive: TikTok Shop launches a paid premium tier for 1M of its top US shoppers
TikTok Shop's paid membership program, called TikTok Shop Plus, is officially live in time for the competitive holiday season.
Source feed
337 items
Modern Retail, launched in 2019 by Digiday Media, is a media brand covering the ins and outs of the reinvention of the retail industry.
TikTok Shop's paid membership program, called TikTok Shop Plus, is officially live in time for the competitive holiday season.
For Azuna, topping nine figures has required aggressive inventory strategies that enable buffer time and vertical control.
Topics: Supply Chain
Entities: Supply Chain
After selling Poppi to PepsiCo last year, founder Allison Ellsworth is launching Jetty, a low sodium hydration brand targeted at everyday use.
Topics: CPG
Entities: CPG
DoorDash’s Instacart deal shows delivery apps investing further into retail discovery, ad tech and AI-driven shopping.
Foot Locker's seasonal campaign, called "Joy to the Sole," is indicative of the company's new marketing direction as it looks to spur growth.
Laneige, a Korean beauty brand known for its lip masks, is stepping up its experiential retail efforts as it targets global growth.
Topics: CPG
Entities: CPG
On Nov. 1, Jason Bonfig — a 27-year Best Buy veteran — became the CEO, ushering in a new era for the biggest electronics retailer in the U.S.
Target is leading the pack with rolling out holiday protein treats as wellness goals extend beyond January.
Entities: Target
A new Modern Retail+ Research report examines which commerce channels are dominating marketers’ holiday strategies.
Stitch Fix is going narrow and deep with its private brands, a strategy that it says is contributing to revenue growth.
Companies from Kraft Natural Cheese to Cava are rolling out food-themed bag charms to stay top of mind with young consumers.
Topics: CPG
Entities: CPG
Baked by Melissa, known for its bite-sized cupcakes, is launching at-home baking kits for the first time in Target.
Entities: Target