Coca-Cola’s Bodyarmor launches first sparkling sports drink
Bodyarmor Fit looks to go beyond sports performance and tap into consumers’ daily routines with added electrolytes and caffeine.
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A focused stream of recent stories from the sources curated for this community. Latest: Coca-Cola’s Bodyarmor launches first sparkling sports drink, Target’s ‘food-forward’ strategy includes supply chain improvements, too, and Ahold Delhaize USA’s head of private label talks strategy. Page 213.
Bodyarmor Fit looks to go beyond sports performance and tap into consumers’ daily routines with added electrolytes and caffeine.
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