Grocery Dive
Albertsons turns to microdramas for new retail media offering
Shopper insights from the grocer’s retail media network informed “Rico’s Tacos,” which will run across its YouTube, social and in-store channels.
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Albertsons, P&G Team Up on Industry-1st Retail Media Offering - Progressive Grocer
Albertsons, P&G Team Up on Industry-1st Retail Media Offering Progressive Grocer